"XXX" a debut collection by Lucian Varvaroi

music by Raul Vladau
color grading by Lucian Iordan
camera assistant Norbert Fodor, Alin Cinca
styling Petra Dudea

"XXX” is a fashion film that showcases Lucian Varvaroi's debut collection. It's an exploration of post communist Eastern-European macho-man stereotypes wrapped in a pop futuristic aesthetic. The video is a loose interpretation of a fashion runway show, focusing on the atmosphere and background of the characters, thus giving an insight into the designer's inspiration world. The goal is to challenge the viewer's perception on these masculine stereotypes, deeply rooted in the local culture of the auteurs'.